{"id":1821,"date":"2014-09-21T21:52:11","date_gmt":"2014-09-22T02:52:11","guid":{"rendered":"http:\/\/pauleide.com\/?p=1821"},"modified":"2020-12-06T14:51:55","modified_gmt":"2020-12-06T20:51:55","slug":"bud-light-whatever-usa","status":"publish","type":"post","link":"https:\/\/i80sportsblog.com\/bud-light-whatever-usa\/","title":{"rendered":"Bud Light Whatever USA Changed My Life, Created New Life"},"content":{"rendered":"

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When I received my invitation to Whatever, USA, the first thought that went through my mind was, \u201cHow many children will be conceived as a result of this Bud Light promotion?\u201d And then, “Would there be some inherent shame in that?”<\/h2>\n

I can tell you with absolute certainty<\/em> that if you\u2019re reading this 20 years from now, Google searching your true lineage, there is NOTHING you have to be embarrassed about. Bud Light wanted to create the ultimate party weekend and they absolutely nailed it.<\/p>\n

At one point during the three days I spent in Whatever, USA, my body composition was roughly 87% Bud Light. But it wasn\u2019t just the endless, literally endless<\/em>, supply of Bud Light, or the fact that Bud Light was being foisted upon you at every turn, that made Whatever, USA so great. It was the onslaught of once-in-a-lifetime events piled on top of each other, sandwiched between meeting great people from all over the world with one common denominator: being #UpForWhatever.<\/p>\n

Here\u2019s some background: From roughly 204,000 video submissions, 1,000 #UpForWhatever winners were selected, given 48 hours to grab a friend, pack their bags and leave for Whatever, USA. In store for them were three days and two nights of activities, epic adventures and unexpected performances at Whatever, USA.<\/p>\n

On the surface, you would think that bringing 2,000-plus strangers into a remote location and feeding them Bud Light products exclusively for three days couldn\u2019t help but end badly. But it was the exact opposite. It was like everyone was cut from the same #UpForWhatever cloth.<\/p>\n

I didn\u2019t hear a single harsh word spoken, no fighting, nothing. It was like a class reunion for people you only knew for a few hours prior. It was a straight up bro-down. The people who won the contest were legitimately #UpForWhatever and that\u2019s what made everything work.<\/p>\n

Kill some time at work or just escape from reality and check out the blow-by-blow recap of each of the three days.<\/p>\n

Bud Light Whatever USA – Day One<\/strong><\/h2>\n

My flight left Omaha for Denver at 6 AM. When I got up, I actually considered skipping the trip for about 15 seconds. But when I got to the airport and checked in, I was told that there were 24 other people traveling to Whatever on the same flight.<\/p>\n

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#Awesome. The mood on the plane was glorious. Aside from a few working stiffs in suits taking day trips to Denver for business, everyone was ready to party. Everyone was ready for some Bud Light.<\/p>\n

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When we landed in Denver and made it to the gate where a chartered plane would take us to Whatever, the excitement was palpable. People from all over the country began to arrive at the gate.<\/p>\n

Two hot speech pathologists and I quipped how there were no \u201c65-year old man contest winners.\u201d Everyone was hot. The crowd looked like a Bud Light commercial. Some couldn\u2019t wait for Whatever and hit the airport bar to pregame on a few Bud Lights. Jokes began to flow. Everyone loosened up.<\/p>\n

We entered the chartered plane and it was completely branded and decked out in Bud Light colors. The stewards and stewardess were even wearing Bud Light shirts, which made everyone excited.<\/p>\n

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With all the anticipation, people began wanting to drink Bud Light. It was like a virus, the way it spread. It was 9 AM, but every single person on that plane NEEDED a Bud Light. It\u2019s all we could talk about. Then, airplane staff began walking up and down the aisles handing out\u00a0Bud Light. People went ape shit:<\/p>\n